Corporate culture is a popular topic, but often neglected in practice. Although it has a direct impact on prosperity.

Vice President of Southwest Airlines talks about the influence of a value-based culture on the company’s results.

Google VP talks about the importance of creativity for the company’s success and its relation to corporate culture.

Professor from Concordia University explains fundamentals of the Corporate Culture Theory by E.H. Scheina.

The environment is changing, the way people lead is changing. Good culture is a prerequisite for success on the market.

Business psychologist talks about the link between engagement of people and the environment on the example of adolescent sport.

Vision, emotion and authenticity are the attributes of great leaders. Leadership is based on mutual trust, says Sinek.

Author of the World Bestseller The Future of Organizations talks about changing paradigm in leadership in the contemporary world..

The most successful leaders today combine three characteristics, says the author of a global extensive survey.

To maintain and motivate employees, you need the same skills as for a functional relationship in your private life.

Laloux explains the development of leadership views and believes that the best companies of today combine a similar approach.

The president of Barry-Wehmiller talks about the management crisis and the need for a humane approach to leadership.

Apple’s founder talks about the values on which the Apple company stands, about its vision and how they are interconnected.

The Swiss entrepreneur, consultant and theoretician presents his groundbreaking concept of developing corporate strategy.

Explanation of principles of the Strategy Map and Balanced Scorecards, tools for creating corporate strategy.

The author of the Canvas model explains how to use it on examples of Google, Gillete, and Skype strategies.

A simple explanation of the difference between the mission and the vision of a company that will remove any doubts..

The marketing strategist and consultant, and the world bestsellers author, explains the concept of the “Golden Circle”.

The strategy is based on 4 principles: specialization, differenciation, segmentation and concentration.

Popularizer of psychology, cognitive and behavioral sciences and their applications in management talks about motivation.

Writer and founder of Basecamp presents his radical views on the demotivating influence of the workplace.

The promise of reward reduces performance in the case of tasks requiring creativity. Experimentally verified.

A respected author, a promoter of self-management of organizations, explains that people do not need bosses, but a vision of the company.

In this speech the famous behavioral economist Ariely presents experiments clearly revealing the essence of motivation.

Don’t try to motivate employees. They are already motivated. Stop demotivating them, says Goyette convincingly.